We all know that the traditional Main-stream Media (bias) (take the "Pretend you're a Liberal MSM reporter (and Spin the story)" Challenge) is completely in the tank for Big Government Liberalism. The question then becomes: How best to get the Conservative (Tea-Party Fiscal restraint refrain) message to the masses?!?! I frankly contend that most Conservative message groups are going about it the Right way, but in all the wrong places.
You can watch any News program and the ads are abundant. The problem? Anyone watching the News is, at least, already "somewhat" paying attention to the 2012 Issues (same as 2008/2010 Election Issues (recap [with links])). "Crossroads GPS" (NoMoreBlankChecks.com) has a great worried Mother "Wake Up" ad that is splashed all across Fox news, but they are frankly (mostly) preaching to the choir, or at least (again) to those paying attention already. The trick, IMO, is reaching/influencing the masses that are NOT paying attention!
So where should the messages (at least in part) be shown? What about places like GSN (the Game Show Network), The Comedy Network (abutting The Daily Show and The Colbert Report, especially), TV Land, Disney, etc, are all perfect (IMO) in reaching the average person that can be reached/touched by that wonderfully developed worried Mother "Wake Up" ad! Other well designed ads would/should seek the broader Electorate audience to get across the the New "Contract" = the "Contrast for America" message(s)?!?! The Networks during all those "Talent" shows and/or Reality programs that so many uninformed folks watch.
The folks that ran the "Let Freedom Ring" ads (Videos can be easily found on YouTube also) had great messages that were not hard attack ads, but rather provided the same points in a manner that would not cause the average TV viewer from wanting to tune out/away from otherwise perceived blatant Political ads. The issue for Conservatives (Tea-Party groups included) is getting such well designed, somewhat subtle but still impactful, in front of people who don't want their head to be unwedged from their hind-side!
As always, Regards from JLenardDetroit from NoMoTown (The MOTORless CITY)
Remember, Liberals - looking to do forAmerica, what they've done to Detroit.